Even though most automobiles depreciate in value over time, it’s still perfectly logical to look at those automotive purchases as investments. The reason why is very simple: someday, you’ll want to sell your vehicle, likely in an attempt to purchase something new, and when that day comes you’ll want to get as much money back as possible at the time of sale or trade-in.
The reality is that, unless the vehicle is some sort of collector’s edition, the car will be worth less when you sell it than when you bought it, but your friendly neighborhood Jeep dealership could help keep a little more money in your pocket by getting you behind the wheel of a 2015 Jeep Wrangler Unlimited. Believe it or not, that is one of the slowest-depreciating automobiles in the industry, according to iSeeCars.com.
The industry average for depreciation in the first year is right around 17%, but the Wrangler Unlimited only depreciates at 7.1% during those initial twelve months which, considering the sticker price of the Wrangler, could ultimately amount to an extra $2,000-3,000 in retained value following that first year.
Obviously that kind of money is far from chump change, and it’s why we’re so thrilled to see that the Wrangler Unlimited holds its value so well. We’re not completely surprised considering the voracious demand for this wildly popular off-road SUV, but it makes sense that a vehicle expressly developed for the purpose of standing up to punishment would hold its value well, even on the certified pre-owned market.