The internet has been atwitter over the course of the last several days with the online release of many Super Bowl commercials set to air this weekend during The Big Game, getting the advertisements in front of even more pairs of eyes than the 117 million expected to tune in on Sunday, but FCA isn’t the type of automaker to tip its hand. In recent years, all we’ve been told about the commercials before they aired was that they did, in fact, exist. Then, the night of the final NFL game of the season, the spots debuted to the eager, ad-watching masses.
Well, 2016 won’t be any different, as FCA has announced that they will air two commercials during Super Bowl 50, but they won’t reveal any early details as to what these commercials actually are about.
In the past, some of the more successful Super Bowl commercials have included rapper Eminem doing Detroit proud in the Chrysler “Born of Fire” spot and Clint Eastwood pep talking all of us into how great it is to be American and be given the opportunity to purchase great American cars and trucks.
This year, though, we here at Vicksburg Chrysler Dodge Jeep® RAM have no idea what to expect, and in a lot of ways that’s a good thing. Keep a little mystery and intrigue in the air while every other company on the planet is releasing theirs early to corporate YouTube channels.
This marks the sixth year that FCA has done a Super Bowl ad, and they’ve generally been pretty well-reviewed. We expect that this year’s won’t disappoint either. Now it’s just a matter of waiting for it to air so we can see what the automaker has up its creative sleeve– another addition to the new Chrysler lineup?